The Hatsune Miku Google Chrome (Japan) commercial posted on YouTube has now received over one million views in the week since it was originally uploaded, having hit half a million in just the first three days. This is phenomenal compared to the other artist ads posted on the Google Chrome Japan channel — Justin Bieber and Lady Gaga. For those interested, subtitles have now been added (use the CC button in YouTube to activate it) for the onscreen Japanese text, and the song lyrics are available in both Japanese and English in the video description.
It took several weeks for the Bieber JP commercial to hit 100,000 views and it’s currently sitting just shy of 150,000. Lady Gaga’s JP commercial did better, reaching 250,000 in approximately three weeks, but it is still just slightly over half a million views which it first hit roughly three months after the initial upload. In fact, both videos received a healthy amount of hits in referrals from the Miku ad. However, the main Google Chrome Gaga and Bieber commercials still currently have more views — slightly less than 2.5 million for Bieber and slightly less than 5 million for Gaga, taking Bieber almost a month to reach the first million while Gaga did a lot better, reaching the first million in about a week like Miku.
According to YouTube’s stats, Miku’s commercial seems to be popular with the 25-54 year old male demographic, whereas the other two were popular with 35-64 year old males. Furthermore, it appears that the vast majority of hits for Gaga and Bieber’s commercials were from Japan, whereas Miku’s commercial has received a very broad worldwide reception despite all three ads coming from the same Google Chrome Japan team.
A snapshot of YouTube’s stats page for each Google Chrome Japan video mentioned is shown below; each thumbnail links to a larger full-resolution image.